My Brand Academy Blog

Here, we provide valuable insights, expert advice, and practical tools to help you build and scale your personal brand.

Whether you're just starting your journey or looking to elevate your influence, our blog offers strategies to unlock your full potential.

Dive in and start shaping the personal brand that will set you apart in your industry!

You already have a personal brand.
The problem is, people are interpreting it differently than you think.

And that’s why your value, visibility, and recognition may not reflect your actual ability.

In 3 minutes, discover how your personal brand naturally comes across, what signals you are sending, and what may be helping or limiting how you are seen.

This isn’t a personality test.

It’s a personal brand archetype assessment built around how people perceive, remember, and trust you.

Free results. Upgrade only if you want your full personalised playbook.

 

Take The Personal Brand Archetype Assessment™
Why Smart People Stay Invisible at Work (And Less Talented People Get Ahead) brand archetype personal brand personal brand archetype personal branding May 08, 2026

Most people are not struggling with ability.

They’re struggling with interpretation.

You can be:

  • intelligent
  • experienced
  • creative
  • hardworking

…and still be completely forgettable profession...

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Your Brand Isn’t Built in Breakthroughs. It’s Built in Repetitions. brand building career growth consistency habits leadership personal brand professional development reputation thought leadership May 04, 2026

Most people are waiting for a breakthrough.

The big promotion.

The viral post.

The major opportunity.

The moment everything changes.

But after years of helping professionals, leaders, founders, g...

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The 6 Personal Brand Archetypes Quietly Shaping People’s Careers brand archetype personal brand personal brand archetype personal branding May 01, 2026

Over the last few weeks, thousands of people have taken the Personal Brand Archetype Assessment.

And honestly?

The early results have been fascinating.

Because one thing is becoming clear very quic...

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Why Most People Struggle to Build a Personal Brand That Actually Works brand archetype personal brand personal brand archetype personal branding Apr 30, 2026

Thousands of people have now completed the Personal Brand Archetype Assessment.

And first of all, thank you.

Because the patterns emerging from the results have been incredibly revealing.

One insig...

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Your Brand Grows the Same Way Strength Does: Slowly, Then Visibly career development consistency growth influence leadership mindset personal brand professional growth reputation Apr 27, 2026

One of the biggest mistakes people make when building a personal brand is expecting visible results too quickly.

They post for a few weeks.

They share their expertise.

They start showing up more in...

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Confidence Isn’t Loud. It’s Trusted. authenticity career growth confidence executive presence influence leadership personal brand reputation trust Apr 20, 2026

When most people picture confidence, they imagine volume.

The loud voice.

The bold opinion.

The person who dominates the room.

The individual who always seems to have the answer.

But after years ...

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Why So Many Graduates Struggle in Interviews Despite Having Huge Potential graduates interview story interview storytelling personal brand Apr 15, 2026

If this sounds familiar…

  • you’re a graduate trying to land your first real job
  • you’re a parent supporting a son or daughter through the process
  • or you know someone capable who just cannot seem to
  • ...
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The Movie Trailer Method: The Most Powerful Personal Branding Tool You’re Not Using career growth content strategy influence leadership movie trailer method personal brand personal branding reputation storytelling Apr 06, 2026

Most people approach personal branding the wrong way.

They try to tell people everything.

Every achievement.

Every qualification.

Every skill.

Every detail.

The result?

Information overload.

B...

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The Career Storytelling Skill Most Professionals Never Learn interview story interview storytelling personal brand Apr 01, 2026

The results are in.

After running the Interview Story Assessment in private beta and now publicly, one very clear pattern is emerging.

And first of all, thank you to everyone who’s taken part so far...

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The Proof You Never Say: Why Your Actions Are Your Real Personal Brand authenticity credibility influence leadership personal brand professional growth reputation show don’t tell trust Mar 30, 2026

Most people think their personal brand lives in the words they use.

Their LinkedIn headline.

Their elevator pitch.

Their bio.

Their job title.

Their achievements.

But the strongest personal bran...

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The Proof You Never Say: Why Your Actions Are Your Real Personal Brand authenticity credibility influence leadership personal brand professional growth reputation show don’t tell trust Mar 23, 2026

Most people think their personal brand lives in the words they use.

Their LinkedIn headline.

Their elevator pitch.

Their bio.

Their job title.

Their achievements.

But the strongest personal bran...

Continue Reading...
The Magnet Effect: Stop Chasing Opportunity. Build a Personal Brand That Attracts It. career growth influence leadership networking opportunities personal brand professional development reputation visibility Mar 09, 2026

Most people spend their careers chasing opportunities.

The next job.

The next client.

The next promotion.

The next introduction.

The next breakthrough.

And while ambition is important, there’s a...

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LAUNCHPAD

Ignite your brand from within: Build your Employee Ambassadors

We partner with companies to build employee ambassador programmes, delivered for teams, from C-suite to new starters.

We’ve combined my "Origin Story" and brand-building “Yellow Brick Road” frameworks, shaped through two decades of work with the world's most beloved entertainment franchises, brands, leaders and talent, with Grace Andrew's unmatched expertise in scaling and activation - including her instrumental role in turning The Diary Of A CEO into the world’s #2 podcast, with over 1 billion views and 20 million followers.

Find Out More