Discover Your
Personal Brand
Start by understanding yourself. Our free Personal Brand Assessment helps you explore your archetype, recognise your strengths and discover how others may experience you.
My Brand Academy for Individuals
Your personal brand is more than how you present yourself. It's how people understand who you are, what you stand for and the value you bring.
At My Brand Academy, we combine Identity Intelligence, world-class storytelling expertise and AI-enabled tools to help you understand what makes you distinctive, tell your story with confidence and build a personal brand that creates opportunity.
Understand your identity. Own your story. Shape your future.
FIND YOUR STARTING POINT
Whether you're discovering what makes you distinctive, preparing for your next opportunity or ready to build a more intentional personal brand, there's a place to begin.
Start by understanding yourself. Our free Personal Brand Assessment helps you explore your archetype, recognise your strengths and discover how others may experience you.
Your experience deserves to be understood. The Interview Playbook helps you communicate your strengths, experiences and potential through more compelling career stories.
For founders, leaders and ambitious professionals ready for greater clarity. Our Identity Compass experience helps you define your positioning, articulate your story and shape a personal brand strategy with purpose.
Your influence is only the beginning. The Creator Playbook helps creators and emerging talent turn their identity, audience and expertise into a distinctive brand with long-term value.
Different ambitions. Different journeys. One belief: your story is your strategy.
THE IDENTITY INTELLIGENCE DIFFERENCE
Most personal branding advice starts with how you look, what you post or how you promote yourself.
We start somewhere different. With who you are.
Our Identity Intelligence approach combines the principles of world-class storytelling with a deeper understanding of your identity, experiences and ambitions. Because the strongest personal brands aren't invented. They're discovered, understood and intentionally built.
Discover the patterns, experiences and perspectives that make you distinctive.
Turn what you've lived and learned into a story that gives your identity meaning and direction.
Translate that understanding into a personal brand and strategy that creates opportunity.
Your Story Is Your Strategy.
Understand who you are. Build who you become.
Creator of TikTok’s Global Company Culture | Developed Meta’s Leadership & Learning Solutions | Best-Selling Author
Marc has been instrumental in my personal brand development and growth. His unique insights and strategic guidance helped me transition smoothly from my role at Facebook to TikTok.
Marc has been instrumental in my personal brand development and growth. His unique insights and strategic guidance helped me transition smoothly from my role at Facebook to TikTok, where I continued to shape company culture and leadership and Marc also worked with my teams. As I evolved into a best-selling author, Marc’s expertise in personal branding was invaluable, providing me with a clear, authentic voice. Marc’s support extends beyond just strategy; he has been a trusted advisor, continuously helping me refine my narrative and impact both in my career and as an author.
HSBC Head of Banking, UK & International
Marc’s deep understanding of storytelling and its impact on personal and corporate brands, combined with his passion and extensive experience, makes him a standout leader in the branding world.
Leadership and Talent Coach at Penguin Random House
Marc’s sense of the possible is infectious, and his open and honest communication is a breath of fresh air. He has a deep understanding of developing appealing brand propositions, and his amazing creativity means they are always spectacular.
Managing Director, Client Management, The Blair Partnership
I have always enjoyed working with Marc enormously. He is full of ideas and passion for what he does and I know our author clients have greatly valued his personal brand development work.
Publicist at BBC Three
Marc is a warm, thoughtful leader who was a pleasure to work with. He’s open to new ideas and activations to broaden campaigns and reach new audiences and also advocates for creativity and collaboration in the workplace.
Partner at Sheridans and Author/p>
Marc combines strategic insight with engaging brand development, delivering standout actionable solutions. His drive to see others succeed, coupled with his enthusiasm and empathy, makes him a true leader in his field..
Head Of Global Operations - Mercury 13
I have had the pleasure of working with Marc over the last several years, and I can confidently say that his extensive experience and expertise in brand strategy and development are truly remarkable. Marc consistently demonstrates a high level of integrity and trustworthiness, making him a reliable partner.
I have had the pleasure of working with Marc over the last several years, and I can confidently say that his extensive experience and expertise in brand strategy and development are truly remarkable. Marc consistently demonstrates a high level of integrity and trustworthiness, making him a reliable partner. His creative approach to problem-solving not only brings innovative solutions but also inspires those around him to think outside the box. Beyond his professional accomplishments, Marc is a genuinely kind and approachable individual who values collaboration and fosters a positive work environment. His passion for applying his experience and skills towards helping others reflects his commitment to making a difference, in his field, across communities and to individuals too.
Creative Director
Marc possesses a rare talent for seeing big-picture business opportunities while also having a deep understanding of individuals. Marc's passion and dedication to both people and projects make him a joy to work with. He is someone you can trust to challenge and support in equal measure, and I thoroughly enjoyed my time working with him.
Chair, Midas PR | Author
Marc is one of the most imaginative brand strategists I’ve worked with. We worked together on a project where the sky was the limit creatively, but there were tight deadlines to achieve success.
Marc is one of the most imaginative brand strategists I’ve worked with. We worked together on a project where the sky was the limit creatively, but there were tight deadlines to achieve success. I really appreciated Marc’s deep experience, creative mind, and ability to turn insights into plans and then action. Plus, and this matters, he’s not just smart and energetic, but a really nice guy with it.
UK Country Lead at TapTap Digital
Marc's approach to developing perosnal brand frameworks are both strategic and engaging. His enthusiasm for helping others succeed is truly inspiring.
General Counsel at Orgvue
Marc's knowledge and understanding of personal brand development are exceptional. He is a true professional who knows how to bring out the best in people, guiding them to realise their full potential.
Managing Director, Content Kings
Marc brings decades of experience to the table and has a rare, sharp and clear understanding of the importance of personal brand and how to achieve one. His skillset is sought after and his results speak for themselves.
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Marc Maley
Founder, My Brand Academy
Creator of Identity Intelligence
The story behind the system
For more than two decades, I have worked across entertainment, brands and leadership, helping shape stories for globally recognised franchises, organisations and people.
Again and again, I saw the same pattern.
The people with the greatest potential were not always the people who were most clearly understood.
They had experience, ability and ambition. What they often lacked was a way to interpret their story and express it with clarity.
That insight became the foundation of My Brand Academy and Identity Intelligence.
Your Story Is Your Strategy.
Identity Intelligence brings together storytelling, personal branding, professional experience and research to help people understand who they are, so they can intentionally build who they become.
Connect with Marc on LinkedInComplete the form below and we’ll respond personally, usually within one to two business days.