Introducing LAUNCHPAD

 

From Personal Story to Brand Impact.

 

A branding and visibility experience for emerging talent, creator-founders, and brand ambassadors - powered by storytelling, strategy, and activation.

Created by Marc Maley & Grace Andrews

LAUNCHPAD is a bold, future-facing learning development programme, with our Secret Sauce.

 

Rooted in Marc’s global entertainment storytelling experience (Harry Potter, Marvel, Disney) and Grace’s work with brands like Diary of a CEO and Flight Story, our collaboration unlocks confidence, clarity, and visibility for the next generation of professionals, creators, and culture builders.

We combine immersive 1 day sessions with modular playbooks and frameworks that blend identity, storytelling, and activation - all purpose-built for the modern world of work, influence, and personal growth.

It’s not soft skills.
It’s not generic personal development.

It’s the strategic tools, story frameworks, and content that help future-facing talent show up with purpose.

Why It Matters Now

 

The world of work, influence, and visibility is shifting fast, and the next generation is navigating it without a roadmap.

 

Future talent is craving identity, visibility, and impact

Companies need confident, self-aware early-career talent

Organisations want authentic brand ambassadors from the inside out

Creators are becoming founders - but lack strategic narrative clarity

 

LAUNCHPAD bridges all of that - with energy, credibility, and depth.

LAUNCHPAD.

Our customised Programmes. 

 

Whether you're a brand looking to supercharge your creator ambassadors, a company that sees the value in empowering employees to represent your mission, or an organisation supporting the growth of future creators and founders - we have you covered.

LAUNCHPAD

For Creator Ambassadors

 

LAUNCHPAD for Creator Ambassadors is a best-in-class experience designed to help your partner ambassadors bring your brand to life with authenticity, consistency, and creative confidence. 

Whether you're scaling an ambassador programme or activating a creator-led campaign, LAUNCHPAD helps your partners tell your story in a way that resonates - on every platform.

LAUNCHPAD

For Employee Ambassadors

 

Employees aren’t just contributors - they’re culture-shapers, knowledge-sharers, and increasingly, brand storytellers. The voices that resonate most in today’s market aren’t always from the boardroom. They’re from the people living and delivering the brand every day.

LAUNCHPAD is designed to turn your team into confident, credible, and consistent ambassadors of your brand - both online and in real life.

Built specifically for in-house talent, this experience helps your employees own their voice, align it with your values, and become powerful extensions of your external identity.

LAUNCHPAD

For Creator, Talent & Media Agencies

 

In a world where talent is media, message is everything, and visibility drives value - LAUNCHPAD is your edge.

This modular experience equips your creators and talent with the strategic narrative clarity, personal brand structure, and activation tools they need to stand out, scale up, and show up with confidence in every pitch, post, and partnership.

Whether you manage rising stars, content-first entrepreneurs, or digital-first creators, LAUNCHPAD ensures they have the frameworks to grow their brand equity and become campaign-ready, commercially aligned storytellers.

LAUNCHPAD

For Creator and Founder-Led Supported Companies

 

LAUNCHPAD is a high-impact, story-led experience designed to help founders and creators build their brand, sharpen their narrative, and grow their audience - all while amplifying the value of the platforms that support them.

Whether you're a business hub, innovation team, or creator-focused platform - LAUNCHPAD can be embedded into your existing programmes, support networks, or founder communities as a signature experience for the talent you champion.

The LAUNCHPAD Programme

 

We run 1-day in-person or virtual programmes, tailored by audience and delivery partner.

 

Below is our process and deliverables.

Research & Customisation

 

We start by immersing ourselves in your brand world - understanding your voice, values, goals, and audience.

This ensures every workshop is tailored to your context, your people, and your objectives.

The 1-Day Workshop

 

A high-energy, story-led session delivered in-person or virtually.

We guide participants through personal brand development and content activation frameworks - helping them find their voice, refine their message, and confidently represent your brand across platforms.

Customised Playbook

 

Each participant receives a customised LAUNCHPAD Playbook.

This actionable toolkit turns workshop insights into ongoing impact - providing structure, prompts, and strategy to help them show up consistently and compellingly.

Why Us?!

 

Marc Maley specialises in crafting global storytelling strategies and has played a pivotal role in the last 20+ years in shaping storytelling for some of the world’s most iconic entertainment brands, including Harry Potter, Disney, and Marvel.

 

Today, Marc brings that same narrative expertise to the real world, building personal brand frameworks that help public figures, athletes, authors, and thought leaders communicate with authenticity and impact, Clients include HSBC, Penguin Random House, and TikTok.


He is the Founder of My Brand Academy and creator of a CPD-certified brand storytelling programme that equips emerging talent and high performers to develop a personal brand identity aligned with organisational values and business strategy.

 

Grace Andrews is a brand strategist and content consultant with expertise in scaling digital media properties from startup to global success. She was instrumental in growing The Diary of a CEO from its early stages to become the second-biggest show in the world, with over 20 million followers and 1 billion total views. 

 

Her strategic approach to editorial direction, audience development, and data-driven distribution has powered multiple chart-topping shows, books, tours and persona driven brands. 

With a combined audience of over 250K followers, she helps brands and creators transform attention into lasting influence through strategic storytelling and community-driven growth.

Ready to Activate Your Creators, Talent and/or Founder Partners?

Whether you're empowering creators, employees, or founders - LAUNCHPAD helps your people show up with purpose, clarity, and momentum.

Let’s Talk.


Join the Bookings Waitlist and we can organise a discovery call to explore how LAUNCHPAD can support your goals.