Welcome to My Brand Academy
Crafting Identity. Inspiring Growth. Leading with Story.
I’m Marc Maley, founder of My Brand Academy, and for over two decades, I’ve helped shape the world’s most beloved entertainment brands: Harry Potter, Marvel, and Disney. But the story didn’t end there.
What began in entertainment marketing evolved into a calling: helping real people, not just fictional heroes, build compelling, purpose-driven personal brands that unlock leadership, connection, and growth.
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The Journey: From Storytelling to Strategy
My early career was rooted in global entertainment—leading marketing strategies at agencies like Think Jam and advising platforms like TikTok and publishers like Penguin Random House. My superpower? Uncovering the emotional DNA of a brand and building audience trust through powerful storytelling.
But the more I worked with billion-dollar franchises, the more I saw the potential of applying these same storytelling frameworks to real people navigating real careers.
The Shift: Why I Founded My Brand Academy
Over the years, I’ve worked with global leaders, athletes, authors, and executives. They all echoed a similar sentiment:
“I wish I had learned this earlier.”
That’s why I created My Brand Academy, to democratise the personal branding frameworks I’ve spent my career refining.
Our mission is simple:
To help individuals and organisations unlock the power of identity and narrative to fuel career momentum, leadership presence, and lifelong impact.
Our New Approach: Built for the Modern World and Workplace
My Brand Academy is no longer just an online course, it’s a CPD-certified, story-first learning platform tailored for enterprise learning, individual transformation, and talent elevation.
We offer three core experiences:
Corporate Training Solutions: Plug-in-and-scale brand identity programmes for career starters and leaders within your L&D ecosystem.
Talent Playbooks: Bespoke brand strategy journeys for high-impact professionals, authors, athletes, global leaders, ready to refine their influence.
Self-Paced Online Learning: CPD-accredited courses to help anyone, from early-career talent to executives, build clarity, confidence, and authentic personal brands.
Our organisational programmes don’t disrupt, they enhance your existing training landscape by integrating seamlessly with your leadership development, employer brand, and internal learning priorities.
Why We Exist
Because today’s professionals are no longer just employees, they are brands.
And when people own their identity, understand their value, and learn to communicate it clearly, they don't just perform better. They lead better, grow faster, and shape stronger, purpose-led cultures.
Our Method: Storytelling as Strategy
Transformation starts with story. Our unique framework helps individuals:
Identify their internal blockers (Kryptonites)
Articulate their truth and values
Develop presence and influence
Show up with clarity across roles and platforms
This is not just personal development. It’s professional evolution.
Looking Forward
My focus today is on equipping learning leaders, teams, and high-potential individuals with tools that elevate both confidence and contribution.
Whether you're helping a graduate find their path, guiding a manager into their next chapter, or coaching a public figure to scale their legacy, My Brand Academy is your partner in story-first, identity-led transformation.
Let’s rewrite how the world builds personal brands, together.
The Course
Jumpstart your career with our CPD Certified Personal Brand Identity Career Catalyst Course.Â
This programme is designed for graduates and early-career professionals who are ready to take control of their career trajectory.
Learn how to build a personal brand that opens doors and accelerates your path to success.
11 CPD Credits
The Course
Elevate your leadership and influence with the CPD Certified Personal Brand Playbook Blueprint Course.
Perfect for executives and leaders, this comprehensive framework guides you through the process of crafting a personal brand that commands respect, drives influence, and positions you as a thought leader.
Strategically build and refine your brand with expert guidance, ensuring you’re always at the forefront of your industry.
21 CPD Credits
Speaking Sessions
Looking to inspire and activate your team or audience?
From bite-sized Lunch & Learns that spark midday momentum to immersive Off-sites that unlock clarity and collaboration, I deliver engaging, high-impact sessions designed to build personal brands and future-ready mindsets.
Whether you’re curating a standout conference lineup or hosting a transformational event, my talks and workshops bring storytelling, self-awareness, and career strategy together to energise, equip, and elevate every participant.
