Great businesses are built on great stories.
And the people who bring them to life.
Every organisation has a story. So does every founder,
leader and employee who shapes its future.
IDENTITY INTELLIGENCE
Business Identity
Leadership
People
Storytelling
At My Brand Academy, we combine Identity Intelligence,
world-class storytelling expertise and AI-enabled tools
to help businesses define what makes them distinctive,
develop their leaders' personal brands and empower
their people to communicate with clarity, confidence
and purpose.
Your people. Your identity. Your story. Your advantage.
Proudly Trusted by Leaders and Companies Including
HOW WE HELP BUSINESSES
Build the people. Strengthen the story.
Grow the brand.
From defining a company's identity to developing its leaders
and empowering its people, we bring world-class storytelling
expertise and Identity Intelligence into organisations of
every size.
01
IDENTITY & STRATEGY
Corporate Identity Compass
Every strong business needs a clear sense of identity
and direction. Our Corporate Identity Compass helps
founders, businesses and leadership teams clarify
what makes them distinctive, articulate their story
and align their positioning with where they want to go.
Great leadership is about more than what you know.
It's how you communicate it. We help leaders develop
their personal brand, articulate their ideas and
turn their experiences into compelling stories
that inspire trust, alignment and action.
Your people can be your most credible brand
ambassadors. LAUNCHPAD, with Marc Maley and Grace Andrews helps organisations
build authentic employee advocacy by giving
their teams the confidence, skills and
tools to share their expertise and stories.
Bring a fresh perspective to your organisation.
From executive sessions to company-wide talks,
we explore Identity Intelligence, personal
branding and the power of storytelling
to help people think differently about
who they are and what they can become.
Different challenges. Different ambitions.
One connected approach to identity, people and growth.
THE MY BRAND ACADEMY DIFFERENCE
The thinking behind the world's biggest stories.
Now working for your business.
For more than 20 years, our founder has helped shape
storytelling and brand strategies connected to some
of the world's most recognisable entertainment
franchises and global organisations.
Today, My Brand Academy brings that experience together
with Identity Intelligence and AI-enabled technology
to help businesses develop their identity, strengthen
their leaders' personal brands and empower their people.
01
Storytelling That Moves People
Drawing on experience across entertainment,
global brands and leadership, we help organisations
communicate stories that create meaning,
connection and action.
02
Identity Before Expression
Our Identity Intelligence methodology starts
with understanding what makes a business
and its people distinctive, before deciding
how to communicate it.
03
Capability That Stays With You
We work with your founders, leaders and existing
teams, equipping them with the thinking, tools
and confidence to build their own stories
and personal brands.
We don't just help businesses tell better stories.
We help the people behind them become better storytellers.
From the box office to the boardroom.
A selection of Individuals I've Worked With
Trusted by leaders, founders
and creative thinkers.
A selection
Michal Oshman
Creator of TikTok’s Global Company Culture | Developed Meta’s Leadership & Learning Solutions | Best-Selling Author
“
Marc has been instrumental in my personal brand development and growth. His unique insights and strategic guidance helped me transition smoothly from my role at Facebook to TikTok.
Read full testimonial
Marc has been instrumental in my personal brand development and growth. His unique insights and strategic guidance helped me transition smoothly from my role at Facebook to TikTok, where I continued to shape company culture and leadership and Marc also worked with my teams. As I evolved into a best-selling author, Marc’s expertise in personal branding was invaluable, providing me with a clear, authentic voice. Marc’s support extends beyond just strategy; he has been a trusted advisor, continuously helping me refine my narrative and impact both in my career and as an author.
Philip Cohen
HSBC Head of Banking, UK & International
“
Marc’s deep understanding of storytelling and its impact on personal and corporate brands, combined with his passion and extensive experience, makes him a standout leader in the branding world.
Rebecca Smart
Leadership and Talent Coach at Penguin Random House
“
Marc’s sense of the possible is infectious, and his open and honest communication is a breath of fresh air. He has a deep understanding of developing appealing brand propositions, and his amazing creativity means they are always spectacular.
Rory Scarfe
Managing Director, Client Management, The Blair Partnership
“
I have always enjoyed working with Marc enormously. He is full of ideas and passion for what he does and I know our author clients have greatly valued his personal brand development work.
Jasmine Aloma
Publicist at BBC Three
“
Marc is a warm, thoughtful leader who was a pleasure to work with. He’s open to new ideas and activations to broaden campaigns and reach new audiences and also advocates for creativity and collaboration in the workplace.
Dan Geey
Partner at Sheridans and Author/p>
“
Marc combines strategic insight with engaging brand development, delivering standout actionable solutions. His drive to see others succeed, coupled with his enthusiasm and empathy, makes him a true leader in his field..
Andy Gowland
Head Of Global Operations - Mercury 13
“
I have had the pleasure of working with Marc over the last several years, and I can confidently say that his extensive experience and expertise in brand strategy and development are truly remarkable. Marc consistently demonstrates a high level of integrity and trustworthiness, making him a reliable partner.
Read full testimonial
I have had the pleasure of working with Marc over the last several years, and I can confidently say that his extensive experience and expertise in brand strategy and development are truly remarkable. Marc consistently demonstrates a high level of integrity and trustworthiness, making him a reliable partner. His creative approach to problem-solving not only brings innovative solutions but also inspires those around him to think outside the box. Beyond his professional accomplishments, Marc is a genuinely kind and approachable individual who values collaboration and fosters a positive work environment. His passion for applying his experience and skills towards helping others reflects his commitment to making a difference, in his field, across communities and to individuals too.
Kat Carr
Creative Director
“
Marc possesses a rare talent for seeing big-picture business opportunities while also having a deep understanding of individuals. Marc's passion and dedication to both people and projects make him a joy to work with. He is someone you can trust to challenge and support in equal measure, and I thoroughly enjoyed my time working with him.
George Walkley
Chair, Midas PR | Author
“
Marc is one of the most imaginative brand strategists I’ve worked with. We worked together on a project where the sky was the limit creatively, but there were tight deadlines to achieve success.
Read full testimonial
Marc is one of the most imaginative brand strategists I’ve worked with. We worked together on a project where the sky was the limit creatively, but there were tight deadlines to achieve success. I really appreciated Marc’s deep experience, creative mind, and ability to turn insights into plans and then action. Plus, and this matters, he’s not just smart and energetic, but a really nice guy with it.
Dom Woolfe
UK Country Lead at TapTap Digital
“
Marc's approach to developing perosnal brand frameworks are both strategic and engaging. His enthusiasm for helping others succeed is truly inspiring.
Tim Ross
General Counsel at Orgvue
“
Marc's knowledge and understanding of personal brand development are exceptional. He is a true professional who knows how to bring out the best in people, guiding them to realise their full potential.
Jonathan Levi
Managing Director, Content Kings
“
Marc brings decades of experience to the table and has a rare, sharp and clear understanding of the importance of personal brand and how to achieve one. His skillset is sought after and his results speak for themselves.
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Marc Maley
Founder, My Brand Academy
Creator of Identity Intelligence
The story behind the system
I spent my career helping build some of the world’s biggest stories.
Now I help people make sense of their own.
For more than two decades, I have worked across entertainment, brands
and leadership, helping shape stories for globally recognised
franchises, organisations and people.
Again and again, I saw the same pattern.
The people with the greatest potential were not always the people who
were most clearly understood.
They had experience, ability and ambition. What they often lacked was
a way to interpret their story and express it with clarity.
That insight became the foundation of My Brand Academy and Identity
Intelligence.
“
Your Story Is Your Strategy.
Identity Intelligence brings together storytelling, personal branding,
professional experience and research to help people understand who they
are, so they can intentionally build who they become.
20+
Years building brands, stories and audience strategies
25,000+
LinkedIn followers in a growing professional community
12,000+
Professionals in The Brand You Build newsletter community