My Brand Academy Blog

Which one are you?
Out of all the slides I’ve ever used in my workshops, keynotes, and offsite sessions, this is the one I end with. Every time.

“One day…” or “Day one”?

And without fail, it’s the one pe...

If you’re posting content.
Building an audience.
Focusing on reach, clicks, or visibility.

You’re probably marketing.

And that’s not wrong. 

Marketing = Attention.
It’s loud. It’s fast.
It’s a great starting...

But I’ve now been fortunate enough to have helped countless people, from graduates to executives, use storytelling and their Origin Story to stand out in interviews.

And there’s one thing that has help...

You’ve probably heard this advice: “Add value.”

It’s solid.

But I challenge people to flip it:

“Value Add.”

Because it’s not just something you do.
It’s something you are.

In your content.
In your meetings.
I...

We're absolutely delighted to announce that our Personal Brand Identity Course is now officially CPD-accredited! 

We've been truly overwhelmed by the response of existing and new clients since we set o...

Cristiano Ronaldo isn’t just one of the greatest footballers of all time—he’s a branding powerhouse. His strategy goes beyond sports, making him a global icon in business, fashion, and fitness.

Here ...

🎥 5 Personal Branding Lessons from MrBeast!

1️⃣ Obsess Over Mastery – He studied YouTube for YEARS before going viral. Success isn’t luck—it’s mastery.
2️⃣ Reinvent & Scale Constantly – From $100 give...

Billie Eilish isn’t just a pop star—she’s a cultural movement. She redefined authenticity, creativity, and influence in the music industry.

Here are 5 branding lessons from her success that apply to ...

Taylor Swift isn’t just a music icon—she’s a master of personal branding. While some artists let the industry define them, Taylor took control of her narrative, evolution, and influence.

Here are 5 pow...

5 Personal Branding Mistakes to Avoid (Inspired by Kanye West)

Kanye West built one of the most influential personal brands in music, fashion, and business—but his missteps have cost him trust, partner...

My Brand Academy Personal Brand AI Masterclass Series.

Want to energise your personal brand with the same dynamic approach Elon Musk uses to build his businesses? 

Here’s a quick snapshot from our lates...

Taylor Swift isn’t just a global music icon—she’s a master of personal branding. From her country roots to her pop superstardom, and even her business ventures, Taylor’s journey offers a blueprint for...