My Brand Academy Blog

Here, we provide valuable insights, expert advice, and practical tools to help you build and scale your personal brand.

Whether you're just starting your journey or looking to elevate your influence, our blog offers strategies to unlock your full potential.

Dive in and start shaping the personal brand that will set you apart in your industry!

Personal Marketing or Personal Branding. Which stage are you in?

personal brand personal branding Oct 20, 2025

If you’re posting content.
Building an audience.
Focusing on reach, clicks, or visibility.

You’re probably marketing.

And that’s not wrong.

Marketing = Attention.
It’s loud. It’s fast.
It’s a great starting point.

But branding?
Branding is the reason they remember you after they scroll.

Branding = Trust
The story you tell.
The feeling people get when they hear your name, even when you're not in the room.

Marketing says “Look at me.”
Branding says “This is who I am.”

The world is full of marketing.
What we’re craving is more meaningful brands.
And I believe people are the brands of tomorrow.

So here’s the question I ask teams, founders, and future leaders everywhere:

Are you personal marketing or are you personal branding?

Personal Brand Coaching for the Next Generation of Leaders.

CLASS OF 2026 BOOKINGS WAITLIST NOW OPEN!

I'm delighted to announce the opening of my next Personal Brand Coaching Class of 2026 Programme.

A unique 1:1 experience designed to help you build, refine, and activate the most powerful asset you’ll ever own: yourself.

Find Out More

LAUNCHPAD

Ignite your brand from within: Build your Employee Ambassadors

We partner with companies to build employee ambassador programmes, delivered for teams, from C-suite to new starters.

We’ve combined my "Origin Story" and brand-building “Yellow Brick Road” frameworks, shaped through two decades of work with the world's most beloved entertainment franchises, brands, leaders and talent, with Grace Andrew's unmatched expertise in scaling and activation - including her instrumental role in turning The Diary Of A CEO into the world’s #2 podcast, with over 1 billion views and 20 million followers.