My Brand Academy Blog

Here, we provide valuable insights, expert advice, and practical tools to help you build and scale your personal brand.

Whether you're just starting your journey or looking to elevate your influence, our blog offers strategies to unlock your full potential.

Dive in and start shaping the personal brand that will set you apart in your industry!

Disclaimer. I’m not a recruitment expert.

personal brand personal branding Oct 13, 2025

But I’ve now been fortunate enough to have helped countless people, from graduates to executives, use storytelling and their Origin Story to stand out in interviews.

And there’s one thing that has helped almost everyone:

Don’t just talk about what you did. Talk about what you've learnt.

Anyone can list achievements or responsibilities.
But when you share what you learned, you reveal self-awareness, growth, and humility, three traits every great employer looks for.

It’s the difference between saying:

“I managed a team of five people.”
and
“I learned how to listen, lead, and adapt when managing five people.”

One shows experience.
The other shows evolution.

If you’re heading into an interview soon, whether it’s your first job or your next one, remember:

Your story isn’t just about the past.
It’s about how your past has prepared you for what’s next.

What's your favourite interview tip?

Personal Brand Coaching for the Next Generation of Leaders.

CLASS OF 2026 BOOKINGS WAITLIST NOW OPEN!

 

I'm delighted to announce the opening of my next Personal Brand Coaching Class of 2026 Programme.
A unique 1:1 experience designed to help you build, refine, and activate the most powerful asset you’ll ever own: yourself.
Find Out More

LAUNCHPAD

Ignite your brand from within: Build your Employee Ambassadors

We partner with companies to build employee ambassador programmes, delivered for teams, from C-suite to new starters.

We’ve combined my "Origin Story" and brand-building “Yellow Brick Road” frameworks, shaped through two decades of work with the world's most beloved entertainment franchises, brands, leaders and talent, with Grace Andrew's unmatched expertise in scaling and activation - including her instrumental role in turning The Diary Of A CEO into the world’s #2 podcast, with over 1 billion views and 20 million followers.

Find Out More